Images, pricing, and dealership location are just a few essential components of an online motorcycle listing. However, there’s a few…
marketing
Every day, consumers browse thousands of listings on the Equipment Trader marketplace. With so many options available, you need to…
Before online ads and targeted emails, and even before telemarketing and robocalls, sales often involved door-to-door salesmen and saleswomen traveling…
If you’ve already started managing leads with Lead Manager, it’s time to take the next step and start strategically planning…
Closing a deal is a rewarding part of the sales process for any dealer; however, guiding consumers down the sales…
Today, text messaging is the most common form of communication, as 81% of American adults use SMS text messaging. Text…
Prior to the Internet, a consumer’s path to purchase was relatively linear. They relied heavily on local equipment dealerships…
There’s a growing concept in sales that is changing how we think about online advertising: “multi-click attribution.” Traditionally, credit…
As technology has evolved, consumer preferences have changed. Today’s consumer prefers fast and easy communication when searching for their perfect…
We’ve covered the general benefits of live chat before, but now it’s time to take a deeper dive…