With such a variety of tools, insights and partnership opportunities available to you as an OEM, you need an easy way to manage it all. This is where TraderTraxx comes into play.
A Powerful Data Analytics Tool at Your Fingertips
By partnering with Equipment Trader, you’ll unlock access to the industry’s most powerful, and easy to use management platform that has been designed with your specific needs in mind.
With TraderTraxx, you can access everything you need in one location.
Manage Collaborative Programs
Whether you are running an OEM-Managed Ad Enhancement Program, or are taking advantage of an Embedded Marketplace, you can manage your programs directly within TraderTraxx with the Program Management tool.
- Enable and disable programs in real-time
- Find dealers with qualifying listings
- Allocate and re-allocate enhancements to specific dealers
Access Data and Insights
The Trader Intelligence section of TraderTraxx is home to all of the tools available to you as an OEM. Leveraging these tools will enable you to make better business decisions, and will empower you to develop targeted, competitive strategies to maintain or grow market share.