Lead Enrichment
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Lead Enrichment offers dealers insight into potential buyers’ shopping patterns on Equipment Trader. For each individual lead, dealers will receive a real-time email notification with consumer shopping information including:
Time in Market
Price Range
Listings Viewed
Recent Activity
Lead Enrichment data is available to Equipment Trader dealers at no additional cost and allows you to:
- Understand Shopping Behavior, Interests, and Budget
- Have Stronger, Tailored Conversations
- Convert Leads to Sales Faster
- Track Real-Time Data in TraderTraxx, our industry leading reporting and analytics platform
Watch our 90-second video to learn more about
Lead Enrichment and its benefits.
Lead Enrichment provides impactful data that can change the way your sales team engages potential buyers. Watch our on-demand videos to learn how to leverage Lead Enrichment in your dealership.
Lead Enrichment On-Demand Video:
Training the Trainer
Lead Enrichment On-Demand Video:
5-Minute Sales Rep Training
Understand the basics of Lead Enrichment:
- What this data means
- How to use these insights
- Common mistakes to avoid
