Equipment Trader Blog Scroll Down All Resources Show All Industry Trends Marketing Products Sales Portfolio filters Show All Industry Trends Marketing Products Sales Clear Filters Digital Tools That Will Level-up Your Heavy Equipment Dealership in 2025 Don’t get lost in the waves of today’s competitive market—embrace technology to stay ahead of the curve and build meaningful… Digital Tools That Will Level-up Your Heavy Equipment Dealership in 2025 Products Adapting to Market Shifts and Keeping Your Dealership Ahead of Trends The heavy equipment is constantly evolving, shaped by consumer trends, new technologies, economic changes, and regulations. For dealerships, these shifts… Adapting to Market Shifts and Keeping Your Dealership Ahead of Trends Industry Trends Goals to set in 2025 for Dealership Managers and Staff Improving and maintaining customer relations should be a top priority for any dealership. Customer acquisition and retention, therefore, is entirely… Goals to set in 2025 for Dealership Managers and Staff Industry Trends Top Equipment Trader Industry Highlights That Drove Success In 2024 As the year draws to a close, we’re filled with anticipation for what’s next in the heavy equipment industry. 2024… Top Equipment Trader Industry Highlights That Drove Success In 2024 Industry Trends 7 Creative Strategies to Reduce Equipment Inventory in a Down Market Navigating a down market presents unique challenges for equipment dealers, particularly when it comes to managing your inventory. Excess equipment… 7 Creative Strategies to Reduce Equipment Inventory in a Down Market Sales 6 Sales Campaign Ideas for Equipment Dealers to Jumpstart 2025 As 2025 approaches, equipment dealerships have a golden opportunity to refresh their sales strategies and capitalize on growing demand across… 6 Sales Campaign Ideas for Equipment Dealers to Jumpstart 2025 Marketing What’s Influencer Marketing and How Can You Leverage It for Your Heavy Equipment Dealership? Standing out in a competitive market can be a challenge, especially when you’re trying to connect with a wide and… What’s Influencer Marketing and How Can You Leverage It for Your Heavy Equipment Dealership? Marketing Creating Engaging Digital Media Content for your Heavy Equipment Dealership In the age of digital media, creating engaging content across various platforms for your dealership can greatly increase your reach… Creating Engaging Digital Media Content for your Heavy Equipment Dealership Marketing Why Live and Managed Chat are Must-Haves for Dealership Success Whether they’re at home, at work, or on the go, many buyers are browsing inventory online and want to ask… Why Live and Managed Chat are Must-Haves for Dealership Success Products Make the Most of Section 179 and 168 Tax Season to Boost Heavy Equipment Sales As the year winds down, a critical opportunity arises for businesses to save significantly on new and used heavy equipment… Make the Most of Section 179 and 168 Tax Season to Boost Heavy Equipment Sales Sales Creating Talk Tracks Around Common Equipment Buyer Pain Points Sales in the equipment industry present various challenges, and Equipment Trader has shared numerous tips and strategies. Today, we’ll focus… Creating Talk Tracks Around Common Equipment Buyer Pain Points Sales Holiday Season Tips and Opportunities for Heavy Equipment Dealers As the year winds down, the holiday season kicks into high gear with events like Halloween, Thanksgiving, Christmas, Hanukkah, and… Holiday Season Tips and Opportunities for Heavy Equipment Dealers Industry Trends